The Bank's culture is centered on eight guiding principles called the Orange Rules. These unique principles have become synonymous with us over the years and continue to contribute to the success story of the Bank.
- Simplicity: We are straightforward, direct and easy to deal with, making the complex uncomplicated.
- Professionalism: We are thorough and efficient, always inspiring confidence.
- Service: This is our major strength; we're constantly improving on our ability to delight our customers.
- Friendliness: We enjoy working together to fulfil customers' needs, building mutually rewarding relationships.
- Excellence: We stand out from the crowd, always refreshing, always beyond the ordinary.
- Trustworthiness: We are reliable, what we say is what we do; trust us to always do what is right.
- Social Responsibility: we care, we believe in building and sharing for the good of all.
- Innovation: we evoke inspiration and respect, our originality is second to none, we are bold, classy and always setting the pace.